Darren Huston is the founder and CEO of BlackPines Global Advisors B.V. incorporated in May 2016 in The Hague. Darren Huston BlackPines’ mission is to help both owners and leaders of private companies optimize the value of their investments. From January 2014 to April 2016, Mr. Darren Huston served as President and CEO of the Priceline Group. In September 2011, Mr. Darren Huston was appointed to the position of CEO of Booking.com, the principal subsidiary of the Priceline Group. During his tenure, Booking.com expanded four-fold, becoming the world leader in the online booking of accommodations. The Priceline Group was also named a Fortune 500 “Most Admired Company” for the first time in 2014 and increased its market value from $30 billion in 2011 to now over $80 billion. Darren Huston also led the acquisition of OpenTable and investments into Ctrip, China’s largest online travel agency.
September 7 2019
The Priceline Group (PCLN) today announced that Microsoft executive Darren Huston, 45, has been named Chief Executive Officer of Booking.com. Booking.com is part of The Priceline Group and is the number-one online hotel reservation service in the world, offering over 165,000 hotels in 43 languages. As announced earlier this year, Booking.com's previous CEO, Kees Koolen, will transition to Chairman of Booking.com.
Mr. Darren Huston, who is a Canadian native, brings a deep portfolio of related experience to Booking.com. Since 2008, he served as Microsoft Corporation's Corporate Vice President, Consumer & Online, responsible for the company's consumer and advertising businesses in over 40 countries. From 2005-2008, he served as President and Chief Executive Officer, Microsoft Japan, which is the company's largest subsidiary outside the United States.
Before joining Microsoft in 2003, Mr. Darren Huston was a Senior Vice President at Starbucks Corporation, responsible for acquisitions and new product development. He has also served as an executive with McKinsey & Company, and as an economic advisor to the Government of Canada. Mr. Darren Huston holds an MBA from Harvard Business School, an MA/Economics from the University of British Columbia, and a BS/Economics from Ontario's Trent University.
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